How to Apply Price Markdowns
The "Price Markdown" feature on AutoTrader.com enables dealers to systematically subtract the amount of special offers from the price of their vehicles. With this tool, dealers are able to more easily highlight the affordability of their new cars and entice shoppers who may be undecided between a new and used vehicle. This quick reference guide shows you how to apply price markdowns on the back-end tool at dealers.autotrader.com.
FEATURED VIDEO TUTORIAL
Real car buyers talk to us about how they rely on salespeople during the purchase process.
Independent Dealer Uses Trade-In Tool to Increase Dealership Profits
Case studies from AutoTrader.com are designed to illustrate how various types of auto dealerships across the country are using tools and technology to transform their businesses.
AutoTrader.com Multi-Device Car Shopping Study: How Consumers Shop for Cars
Exclusive study reveals how consumers use multiple ... read more.
Qualities & Amenities that Enhance the Dealership Experience
Real car buyers tells us about the amenities that made ... read more.
Stay In Touch
Subscribe to our monthly newsletter to stay current with our latest events, news and resources.
Your privacy is important to us.