Search
JAN 24
2015
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
2015 Automotive Buyer Influence Study 3-in-1 Infographic
Three infographics that reveal key data points from the latest study about the influence of media on New & Used car buyers
Resource
2015 Automotive Buyer Influence Study
This study, conducted by IHS Automotive and commissioned by AutoTrader, shows the sources currently influencing vehicle purchases.

New Car Buyers are Purchasing More Out of Want, Not Need

This finding from the 2015 Automotive Buyer Influence Study points to the increasing health of the automotive market

Read More >

JAN 23
2015
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
2015 Automotive Buyer Influence Study
This study, conducted by IHS Automotive and commissioned by AutoTrader, shows the sources currently influencing vehicle purchases.
Resource
2015 Automotive Buyer Influence Study 3-in-1 Infographic
Three infographics that reveal key data points from the latest study about the influence of media on New & Used car buyers

Mobile Usage in Car Shopping Grows Significantly--Again

2015 Automotive Buyer Influence Study shows that 42 percent of recent car buyers used multiple devices to shop for cars, up from 24 percent in 2013.

Read More >

JAN 22
2015
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
2015 Automotive Buyer Influence Study
This study, conducted by IHS Automotive and commissioned by AutoTrader, shows the sources currently influencing vehicle purchases.
Resource
2015 Automotive Buyer Influence Study 3-in-1 Infographic
Three infographics that reveal key data points from the latest study about the influence of media on New & Used car buyers

AutoTrader Study Shows that Car Buyers are More Decided on Vehicle When They First Visit a Dealership

The increase is being driven by used car buyers, who exhibited the largest change year-over-year.

Read More >

JAN 21
2015
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies
Additional
Resources
Resource
White Paper: It's About Time
Streamlining in-store processes to improve the customer experience

Car Buyer Satisfaction with the Dealership Experience Declines After 90 Minutes

New data from AutoTrader puts a timestamp on when satisfaction peaks—and declines

Read More >

JAN 5
2015
  •  
    Best Practices
  •  
    Digital Marketing
  •  
    Market Reports
  •  
    Research
  •  
    Search & Social
  •  
    Shopper Insights
  •  
    Video
  •  
    White Papers & Case Studies

AutoTrader.com Study Shows Consumers Are Willing to Pay More for Car Tech

New study provides insight into how vehicle technology impacts consumer vehicle purchase decisions.

Read More >

  • Chat
    Video
  • Chat
    Download
  • Chat
    Webinar

FEATURED VIDEO TUTORIAL

Car buyer Dionne M. talks to us about how a dealership can quickly lose her as a customer by not focusing on her needs.

  • Chat
    Video
  • Chat
    Download
  • Chat
    Webinar

FEATURED DOWNLOAD

White Paper: It's About Time
Streamlining in-store processes to improve the customer experience

LATEST RESOURCES

Jan
2015
26

Top-rated dealership grows market share and optimizes its digital strategy
This case study examines how Mountain States Toyota ... read more.

Jan
2015
24

New Car Buyers are Purchasing More Out of Want, Not Need
This finding from the 2015 Automotive Buyer Influence ... read more.

Stay In Touch

Subscribe to our monthly newsletter to stay current with our latest events, news and resources.

Your privacy is important to us.

Explore The Dealer Learning Center