JUL 23
2014
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AutoTrader.com Multi-Device Car Shopping Study Infographic
Snapshot of Study Findings

AutoTrader.com Multi-Device Car Shopping Study: How Consumers Shop for Cars

Nearly a quarter of all new- and used-car buyers use multiple devices to shop. Indeed, there's a correlation between everyday device usage and shopping behavior, and it's a trend that's becoming a way of life. In fact, AutoTrader.com expects that 52% of all car shopping will be done on multiple devices within the next 5 years. This study reveals how consumers use their devices, and what you can do to ensure that you're delivering the kind of shopping experience they expect.

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JAN 23
2014
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Honda Dealership Optimizes Operations with Trade-In Tools
Case studies from AutoTrader.com are designed to illustrate how various types of auto dealerships across the country are using tools and technology to transform their businesses.

White Paper: Maximizing the Trade-In Process

This white paper looks at the results of focus group research on dealerships who use Trade-In Marketplace, an AutoTrader.com valuation tool, and what these dealerships reported as potent upsides to a tool they initially secured as a means of lead generation and inventory acquisition.

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NOV 12
2013
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Kelley Blue Book Used Car Market Report - October 2013

  • Auction values begin their seasonal decline, but still performing well compared to 2012
  • Nissan Leaf rebounds in the second half of the year
  • Compact SUV/crossover values drop year-over-year
  • Full-size car values up
  • Values for full-size trucks and housing starts remain higher than previous years
  • Luxury values settle into their seasonal decline

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OCT 28
2013
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Kelley Blue Book Used Car Market Report - September 2013

  • Auction values for 1- to 3-year-old models at the end of Q3 2013 remain at a 3-year high at an average of $17,085, or $280 above the 2012 average.
  • Since the start of the year, auction values have declined an average of $731 or 4.3 percent. In 2012, average auction values declined by $974 or 5.8 percent by the end of Q3 2012.
  • Kelley Blue Book expects values to continue on their downward trajectory throughout the remainder of the year, while continuing to best previous year auction values.
  • Used-car shopper interests shifts toward full-size cars

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AUG 23
2013
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Additional
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What You Need to Know about Millennials & Why It Matters
An analysis of Millennial car shoppers & buyers to understand their car-shopping behavior.

Millennials: The Next Generation Car Buyer

The Next Generation Car Buyer reveals Millennials' relationship with automotive brands and their car-shopping process. More importantly, it provides implications for what manufacturers should be doing now to lay the foundation that will support the relationship between this important contingent of car buyers and auotmotive brands for decades to come.

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FEATURED VIDEO TUTORIAL

Real car buyers talk to us about how they rely on salespeople during the purchase process.

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FEATURED DOWNLOAD

Independent Dealer Uses Trade-In Tool to Increase Dealership Profits
Case studies from AutoTrader.com are designed to illustrate how various types of auto dealerships across the country are using tools and technology to transform their businesses.

LATEST RESOURCES

Jul
2014
23

AutoTrader.com Multi-Device Car Shopping Study: How Consumers Shop for Cars
Exclusive study reveals how consumers use multiple ... read more.

Jul
2014
1

Qualities & Amenities that Enhance the Dealership Experience
Real car buyers tells us about the amenities that made ... read more.

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