Tag Results
2012
Resources
Thinking about going social? Use these checklists to determine whether the time is right.
Learn about the qualities to look for in a social media manager.
If you’re involved in any type of social media, or even if you’re just thinking about it, you need to implement a social media policy. This article discusses why you need a social media policy and provides tips on what it should include.
How to Configure the New Facebook Timeline Business Page
On March 30, 2012, Facebook converted all of its business/brand pages to its new Timeline design. Here's a primer on its various new features and how to use them to your advantage.
2012
How to Know If You Need a Social Media Manager
Learn about the qualities to look for in a social media manager.
Social Networking Video Tutorial
Learn how to use social networking as part of your dealership marketing strategy
Polk View: The Role of the Internet in the New and Used Vehicle Purchase Process
This special report from R.L. Polk & Co. examines how the Internet influences the purchase decisions of New and Used car buyers.
2011 Automotive Buyer Influence Study: Sources that Influence Purchase
Learn what sources influence car buyers to visit dealerships, how and where they are spending time during the shopping process, and more.
FEATURED VIDEO TUTORIAL
How to engage, influence and convert online new car shoppers into offline new car buyers.
FEATURED DOWNLOAD
What You Need to Know about Millennials & Why It Matters
An analysis of Millennial car shoppers & buyers to understand their car-shopping behavior.
LATEST RESOURCES
2013
22
The Good, the Bad and the Ugly: Do You Really Know What Your Customers Are Saying about You?
Word-of-mouth has gone viral and so has your ... read more.
2013
25
Cox Enterprises Names Sanford Schwartz President of Manheim & AutoTrader Group
CEO Chip Perry to retire May 1.
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