Online Strategies for Influencing Car Shoppers
Economic changes have caused a shift in consumer shopping behavior. Learn about the new automotive shopper and how to use the Internet to impact consumers’ decision-making process.
Telling Your Value Story Through Photos
Learn how to take great photos that motivate customers to stop, look, and ultimately buy your vehicles.
Telling Your Value Story with Custom Comments
Learn valuable writing tips for creating custom comments that influence car shoppers’ decision-making process.
Telling Your Value Story with Video
Learn practical tips for creating engaging videos that influence shoppers and where to post them online.
FEATURED VIDEO TUTORIAL
How to engage, influence and convert online new car shoppers into offline new car buyers.
What You Need to Know about Millennials & Why It Matters
An analysis of Millennial car shoppers & buyers to understand their car-shopping behavior.
The Good, the Bad and the Ugly: Do You Really Know What Your Customers Are Saying about You?
Word-of-mouth has gone viral and so has your ... read more.
Cox Enterprises Names Sanford Schwartz President of Manheim & AutoTrader Group
CEO Chip Perry to retire May 1.
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