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Additional
Resources
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How to Know If You Need a Social Media Manager
Learn about the qualities to look for in a social media manager.
Resource
How to Build Relationships with Media
Learn how to get out in front of your reputation and create a strong public image for your dealership
Resource
How to Configure the New Facebook Timeline Business Page
Learn how to make Facebook's new brand page work for you
Resource
7 Steps to Create a Social Media Roadmap
Regardless whether you’re personally handling your dealership’s social media or you’ve hired a social media manager, you need a strategic roadmap. Here's what you need to do.

The POEM Marketing Strategy: Understanding Paid, Owned and Earned Media

POEM (paid, earned and owned media) is a solution that marketers are using to grab consumers' attention in the online space. Find out how POEM works and how to make it work for you.

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Additional Resources:

How to Know If You Need a Social Media Manager
Learn about the qualities to look for in a social media manager.
How to Build Relationships with Media
Learn how to get out in front of your reputation and create a strong public image for your dealership
How to Configure the New Facebook Timeline Business Page
Learn how to make Facebook's new brand page work for you
7 Steps to Create a Social Media Roadmap
Regardless whether you’re personally handling your dealership’s social media or you’ve hired a social media manager, you need a strategic roadmap. Here's what you need to do.
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FEATURED VIDEO TUTORIAL

View Creating an Effective Online New Car Marketing Strategy

How to engage, influence and convert online new car shoppers into offline new car buyers.

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FEATURED DOWNLOAD

What You Need to Know about Millennials & Why It Matters
An analysis of Millennial car shoppers & buyers to understand their car-shopping behavior.

LATEST RESOURCES

May
2013
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VinSolutions™ Announces Acquisition of Haystak Digital Marketing
Haystak will continue to operate under own brand, ... read more.

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