White Paper: Maximizing the Trade-In Process
This white paper looks at the results of focus group research on dealerships who use Trade-In Marketplace, an AutoTrader.com valuation tool, and what these dealerships reported as potent upsides to a tool they initially secured as a means of lead generation and inventory acquisition.
FEATURED VIDEO TUTORIAL
Car buyer Dionne M. talks to us about how a dealership can quickly lose her as a customer by not focusing on her needs.
White Paper: It's About Time
Streamlining in-store processes to improve the customer experience
Video: Rick Wainschel Reveals New Insights about the CPO Owner Experience
Rick Wainschel, VP of Automotive Insights at ... read more.
Stay In Touch
Subscribe to our monthly newsletter to stay current with our latest events, news and resources.
Your privacy is important to us.